This post is a companion to the latest 3DLANES podcast episode. Leica was born in Wetzlar, Germany. They built the first 35mm camera. Revenue in 24/25 sits at 596 million Euros, driven primarily by the photo and mobile segments. Six product lines: cameras, sports optics, lifestyle products, watches, projectors, and eyewear. The M System The […]
Leica Camera AG: Products, Audiences & Five Forces Analysis Read More »
This post is a companion to the latest 3DLANES podcast episode. The 911T is essentially the 912’s spiritual successor, Porsche’s way of keeping an entry point in the lineup without dragging the 911 name through the mud. Three iterations of the 911T exist, but we’re only covering two here. The idea was simple: give enthusiasts
A Solution Without a Problem This post is a companion to the latest 3DLANES podcast episode. The deadbeat seconds complication did not start as a luxury feature. It started as a fix. In 1675, English astronomer Richard Towneley introduced the deadbeat escapement to eliminate recoil in precision clocks at the Greenwich Observatory. Recoil created inconsistencies.
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This post accompanies the latest 3DLANES podcast episode discussing the Nikon FM2, its origins, its place in photography history, and the competitive landscape at the time of its introduction. The Nikon FM2 was positioned between enthusiast and professional-grade equipment, a flagship-level camera at a mid-tier price. It remained in production for 19 years (1982–2001), becoming
Brief Origin Story The Touareg was Volkswagen’s first SUV and was developed as part of a joint program with Porsche and Audi under what became the PL71 platform. At the time, Porsche was facing financial pressure and evaluating new product directions. Rather than pursuing a van, the company chose to enter the SUV segment, aligning
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This post accompanies the latest 3DLANES podcast episode discussing DOXA, its origins, its place in dive watch history, and the competitive landscape the brand operates in today. Brief Origin Story DOXA was founded in 1889 in Le Locle, Switzerland by Georges Ducommun. One of 13 children, Ducommun began his watchmaking apprenticeship at the age of
DOXA Watches: The Story and the Strategy That Keeps the Brand Niche Read More »
October 1981.The manual-focus SLR market was mature, crowded, and tightening. Feature differentiation was incremental, competition was fierce, and margins were compressing. Minolta needed a camera that could defend its position in the mid-tier consumer segment without overextending into professional territory. Enter the Minolta XG-M, marketed in Japan as the X-70 and arriving there in 1982,
The Minolta XG-M: A Piece of Photography History, Today Read More »
In the world of horology, few complications have captured the imagination quite like the chronograph. From timing horse races to space missions, these intricate timepieces have been at the forefront of precision and innovation for over two centuries. But the journey hasn’t been without its hurdles.
What’s Up With: Chronograph Watch movements. Read More »
This one is dedicated to Jorge. The VW Beetle had a lifespan of 80 years (1938 to 2019). This car has an interesting story. Just like how it was commissioned and to whom this commission was given to. History is complex and nobody gets out of it without sin. Original Conception (Pre-Launch) The Beetle’s origins
The Iconic History of the Volkswagen Beetle: From Roots to Revolution Read More »
Here we are again covering a Group B intended vehicle. I thought that delaying a post of the 959 would have been a missed opportunity. Since we have the momentum of the Ferrari F40 going from the last post. Here is a vintage supercar that was an instant classic. The Genesis The Porsche 959 was,
The Porsche 959: Innovation and Legacy of a Supercar Icon Read More »
