This post is a companion to the latest 3DLANES podcast episode. Audi’s CEO, Gernot Dolner, went to an auto show in China in late May and came back with a declaration: the era of the global product is over. That’s a bold statement to make when you run one of the biggest automotive brands on […]
The Death of the Global Product? Not So Fast. Read More »
This post is a companion to the latest 3DLANES podcast episode. I got one of those LinkedIn digest emails. You know the ones: “what people are talking about today.” Usually I delete it. This one caught my eye: Honda reports its worst year ever. My first instinct, as a car person, was the obvious stuff.
Honda’s Worst Year Ever. Really? Read More »
This post is a companion to the latest 3DLANES podcast episode. Cosworth started in London in October 1958 by Mike Costin and Keith Duckworth, both former Lotus men, the company name is literally just their surnames stapled together. COStin. DuckWORTH. Cosworth. Duckworth apparently did not enjoy working at Lotus very much. He left after two
Cosworth: The Engine Company That Refuses to Die Read More »
This post is a companion to the latest 3DLANES podcast episode. The 911T is essentially the 912’s spiritual successor, Porsche’s way of keeping an entry point in the lineup without dragging the 911 name through the mud. Three iterations of the 911T exist, but we’re only covering two here. The idea was simple: give enthusiasts
Brief Origin Story The Touareg was Volkswagen’s first SUV and was developed as part of a joint program with Porsche and Audi under what became the PL71 platform. At the time, Porsche was facing financial pressure and evaluating new product directions. Rather than pursuing a van, the company chose to enter the SUV segment, aligning
The Volkswagen Touareg Read More »
This one is dedicated to Jorge. The VW Beetle had a lifespan of 80 years (1938 to 2019). This car has an interesting story. Just like how it was commissioned and to whom this commission was given to. History is complex and nobody gets out of it without sin. Original Conception (Pre-Launch) The Beetle’s origins
The Iconic History of the Volkswagen Beetle: From Roots to Revolution Read More »
Here we are again covering a Group B intended vehicle. I thought that delaying a post of the 959 would have been a missed opportunity. Since we have the momentum of the Ferrari F40 going from the last post. Here is a vintage supercar that was an instant classic. The Genesis The Porsche 959 was,
The Porsche 959: Innovation and Legacy of a Supercar Icon Read More »
This week, we turn our focus to the Ferrari F40—another childhood hero of mine. I have been fortunate enough to see a few at different events. While I’ve always admired it, I never dug deeper to know the “why’s” or “how” this legend was born. Origins: The Group B Era Our story begins with the
The Ferrari F40: Origins, Development, and Its Impact on the Automotive World Read More »
Usually, I would just give you the easy digestible information about the Volkswagen GTI. But this time I wanted to take it further. This one feels a bit more personal. Yes, we can start with the GTI right away, but we might be better served by taking a couple of steps back. Not with the
The History and Development of the Volkswagen GTI: From Creation to Icon Read More »
The Porsche 911, 997, is probably the next generation to start becoming more and more desirable. At least this is my personal prediction. I understand there are variations of the 996 that are very desirable. But overall, the 996 generation carries the burden of the IMS bearing failures. Following, I would like to share my
Essential Buying Guide for the Porsche 997: Tips and Insights Read More »
